Designed in the Korean automaker's European Design Center in Rüsselsheim, Germany, under the direction of Chief Designer Thomas Buerkle, the new C-segment hatchback is an evolution of Hyundai's ‘fluidic sculpture' design language, initiated on the HED-6 ix-onic concept shown at the 2009 Geneva motor show.
"When designing the new i30, we used strong, fluid lines to sculpt a car which looks athletic while exuding a sense of constant motion," said Buerkle. "From the rendering, you can see how we managed to give the car a bold stance, transmitting a confident attitude through sporty characteristics and dynamic proportions."
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